10 Epic Strategies for Growth and Impact
Actionable approaches to boost membership and engagement
Create a flagship event, like a "Speak-Off Spectacular" or themed meeting (e.g., Hollywood Night), to showcase your club's unique vibe and attract new members.
Plan a themed meeting with a fun twist, like a costume contest or storytelling slam, and promote it on social media with eye-catching graphics.
Leverage projects like "Inspire Your Audience" to prepare members for standout speeches.
Build an online presence with engaging content like member spotlights, speech tips, or behind-the-scenes videos to draw in prospective members.
Post a weekly "Toastmasters Tip" video (30 seconds) on Instagram or LinkedIn, featuring a member sharing a public speaking hack.
Use the "Managing a Public Relations Program" project to assign content creation roles.
Collaborate with libraries, universities, or businesses to co-host workshops or speaking events, expanding your club's reach.
Reach out to a local library to offer a free "Confidence in Public Speaking" workshop led by club members.
Incorporate the "Building a Social Media Presence" project to promote the partnership and track engagement.
Pair new members with experienced Toastmasters to foster growth, retention, and a sense of community.
Assign mentors at the next meeting and set up a 10-minute monthly check-in to discuss goals and progress.
Align with the "Mentoring" project in Pathways to formalize mentor training and responsibilities.
Add game-show-style elements, like "Speech Jeopardy" or "Table Topics Trivia," to make meetings fun and engaging.
Host a "Speech Jeopardy" meeting where members answer prompts for points, with prizes like a Toastmasters pen for winners.
Use the "Leading Your Team" project to train officers in facilitating interactive, high-energy meetings.
Organize a club-led initiative, like a charity speech-a-thon or public speaking workshop for local youth, to showcase Toastmasters' impact.
Plan a speech-a-thon where members deliver speeches to raise funds for a local cause, inviting the community to attend.
Tie to the "Lead in Any Situation" project to develop leadership skills through community outreach.
Publish a monthly newsletter with member achievements, upcoming events, and speaking tips to keep members engaged and attract prospects.
Use a free tool like Canva to design a simple newsletter and email it to members and local contacts.
Assign the "Write a Compelling Blog" project to members to contribute articles, building their writing and PR skills.
Invite a Distinguished Toastmaster (DTM) or local leader to deliver a keynote, drawing crowds and showcasing Toastmasters' network.
Contact a DTM in your district to speak at your next meeting and promote it as a free community event.
Use the "Distinguished Toastmasters" project to inspire members to aim for high-level achievements.
Encourage members to bring guests by offering incentives, like a "Top Recruiter" award, to boost membership growth.
Announce a 30-day challenge where the member who brings the most guests wins a Toastmasters mug or certificate.
Align with the "Motivate Others" project to encourage members to promote the club enthusiastically.
Offer a 4-week mini-course for guests, covering basics like impromptu speaking and evaluations, to convert them into members.
Design a 30-minute weekly session with one speech, one evaluation, and a Table Topics segment, open to the public.
Use the "Develop Your Vision" project to structure the course and measure its success in member conversions.
Pick one strategy to implement in the next 30 days and share your results with your District Public Relations team! Visit toastmasters.org for additional resources, including Pathways projects, marketing templates, and club success plans. Let's supercharge your club and make this Toastmasters year unforgettable!